DALLAS PELISSARO - "Wine & Cheese Cellar of Tehachapi"
MYLES BERKOWITZ - "LIFESIZE" FOUND
Myles and Steven created a portion control system that allows you to eat in the real world, feel satisfied, lose weight and keep it off. Lifesize, is an easy-to-follow weight loss system based entirely on portion control. The pair developed the product after Steven, a personal trainer in Los Angeles, spent years observing the eating habits of people who did not have a weight problem. He found that how they stayed thin was that they ate whatever they wanted but simply ate less of it. Steven then created food portions for his clients that were practical - - that people can live with for life.
The Lifesize company was created to re-teach people how to eat so that they could lose weight, get down to a healthy weight, and most importantly, stay at their healthy weight for the rest of their lives. We developed the simplest way for people to track the calories they eat in a meal and in a day, because we believe that if something is simple, people might actually do it. We designed portion sizes of food that are based on calories and over thirty years of studying what and how much people need to eat to be satisfied and also stay at a healthy weight. And we created tools to help people see and understand what their meal plate and what a total day of eating should look like. The two inventors of the Lifesize tools and the Lifesize Program are Steven Kates and Myles Berkowitz.
About the Lifesize Founders
Steven Kates has been in the fitness and nutrition business for more than 30 years. Steven is known in Los Angeles for his work with celebrities, his ultra-modern fitness operations, and his scientific training techniques. He was Executive Director and Chief Operating Officer of the first Nautilus Chain in the West, and introduced Nautilus to Los Angeles. Spinning was invented in one of Steven’s Nautilus complexes by his friend and employee Johnny G. Steven has founded and operated several fitness studios and workout facilities in the Los Angeles area, including Matrix 1 Fitness complex – the birthplace of the private training industry. Steven has a Bachelor’s Degree in Biology from UCLA.
Myles Berkowitz is a filmmaker in Los Angeles. He’s been in the entertainment business for over 20 years, and most notably wrote, directed and starred in the Fox Searchlight film 20 Dates. Myles Berkowitz knew nothing about food and dieting when he met Steven four years ago.
Myles was convinced that portion control was the answer to the obesity problem in America, but couldn’t find one place to get all the information a person needed to portion food properly. So Myles and Steven decided to fill that knowledge gap. Together they came up with simple-to-use measuring devices and a complete Lifesize Program that even a dummy like Myles could understand. Myles has lost 46 pounds on the Lifesize Program. But the bigger news is that he’s kept that weight off for over 3 years while still eating familiar and favorite foods, but in Lifesize portions.
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